Just keep smiling

About Us
The Team

Active Wow started with one goal in mind – to help spread happiness through smiles. We believe that when you smile, you spread joy and positivity with the world. We believe that when you smile, the world smiles back at you.

We exist to help give you the confidence you need to show-off that naturally beautiful smile.

CELEBRATING THE MOMENTS THAT MAKE YOU HAPPIEST with a smile.

We're on a mission
to make the world
a happier place.

We're a new kind of beauty company, created by a small
team that cares.

We're for real, and so are our products.

JOIN OUR team!

About Us
The Team

The people who work at Active Wow share the vision and values of our community. We’re a team of makers, thinkers, explorers, and smilers. We approach work and play with curiosity and experimentation, using what we learn to create meaningful products and experiences that connect with people, just like you.

William McMacken
What makes me smile...

The smell of freshly baked cookies
Kaylie Willson
What makes me smile...

My dogs ...and meeting new dogs!
Aileen McMacken
What makes me smile...

Spending time with my kids & coffee!
Mitchell Young
What makes me smile...

Being near the ocean and 'that Friday feeling'
Laina Waldman
What makes me smile...

Cuddling with my cat!
Nigel
What makes me smile...

Peanut Butter
LD
What makes me smile...

Food and Naps
Penny
What makes me smile...

Swimming and any kind of ball